• Make Lemonade (map)
  • 326 Adelaide Street West, Floor 6
  • Toronto, ON, M5V 1P8
  • Canada

Do you like to create, dream, and get sh*t done? Turn your dreams into reality with our monthly masterclasses hosted in the freshest space in Toronto. Equip yourself with the tools needed to grow your business mindset, mingle with driven women, and learn from experts in their field. Each month is a new topic, a new expert, and fresh vision, everything you need to Make Lemonade. 🍋🍋🍋


THE CLASS

As entrepreneurs making it rain in 2018, we're all over our content - that's the shiny, awesome stuff that attracts new customers, like your blog or Insta posts. But what happens next?

To convert those fans into actual paying customers, you're going to need to switch into sales copy mode, stat.

In this 90-minute hands-on workshop, Katy will take you through three of her proven copywriting methods to seriously amp up your sales copy and clinch those deals, without feeling icky or awkward. In true Lemonade fashion, we're going to DO the actual work and get some serious sh*t done.

You will walk away with:

  • The simple ratio that will transform the way you write.

  • Eight steps to a compelling story that ends in a sale.

  • The must-have elements of your next irresistible offer.

  • A whole lot of actual written work DONE.

  • PLUS: the secrets to squirm-free selling.

THE EXPERT

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Katy Mansell-Carter (she/her) (AKA Katy the Copywriter) is on a mission to help more women-identified entrepreneurs get their message heard, and the sales they deserve. After just 5 months in Toronto, Katy's client list already reads like a who's who of boss ladies in the 6ix, thanks to her unique blend of humour, energy, knowledge, and ability to get stuck in.

With an eight-year professional marketing career in her back pocket, Katy has previously been the driving force behind successful sales and branding campaigns spanning music festivals and brunch cafes, to information marketing and SaaS.

Now specializing in sales and promotional copy for women entrepreneurs, Katy gets seriously pumped at any opportunity to amplify those voices which are often shushed. Deep understanding of your customers' fears and desires, and of your strengths as a business owner, forms the core of Katy's copywriting methods. If you need sales copy that works as hard as you do, you need to talk to Katy.  Get a feel for Katy's style on Instagram. Read her words and stuff on Medium.

AGENDA

6:15 Check-in
6:30 Masterclass begins
8:15 Question & discussion period
8:30 Leave feeling recharged, energized and like you actually learned something.

*Munchies and refreshments will be provided.

HOT TIP // Masterclasses are FREE for Make Lemonade Members (limited spots available). Not a member yet? COME HANG!